The ICT industry is at a pivotal moment. We have never seen a technology emerge that creates so much “buzz,” gains executive support, achieves defined commercial outcomes, and experiences such rapid user adoption. The swift adoption of Generative AI is transforming AI from an "embryonic" software element to a core technology at the heart of organizations.
In this context, the theme of IDC Directions® 2024 is "AI Everywhere," and the event took place on October 2 and 3 at the Estoril Congress Center. We explored the impact of Digital and AI in three main categories:
Productivity Gains: AI as a catalyst for revitalizing automation initiatives, from IT operations to software development and business processes.
Engaging Experiences: Enhancing unique experiences for employees, customers, partners, and suppliers through applications incorporating artificial intelligence.
New Revenue Streams: Accelerating growth through AI-enabled business models.
Event Details
The complete agenda, speakers and other event information can be found on the event's website.
Building AI Competence: Skills for the Future by NTT DATA
Bringing Open Source Artificial Intelligence back to the Data Center. And making it Hybrid by HPE
From Hybrid to AI to Digital Employee Experience by HP Portugal
Welcome to the Cyber-AI battlefield (with the help of Sun Tzu) by Palo Alto Networks
Meeting the Data Center Demand, Driven by AI by Schneider Electric
Digital Roadmaps in Portugal: Trends and Opportunities by askblue
AI Readiness: Preparing for Success Beyond Pilots and PoCs by IDC
Desbloquear o potencial da AI: O Caso de Sucesso da jornada de recrutamento na Decskill Portugal. Como monetizar o potencial da AI? by Decskill
Step into the CX podium with a winning AI strategy by Noesis
Gen-AI no-code: uma história real sem ‘alucinações' by MicroStrategy
Digital Leader Panel: O Triângulo da Inteligência Empresarial: IA, Dados e Automação| Powered by Appian
AI Everywhere, Trust Nowhere? Closing the Customer Trust Gap by IDC
Consolidate to Detect & Respond Faster by Fortinet
Dynamic defense: AI-driven by Cipher
Basic Principles for Rational Cyber Trust by RedShift
Digital Leader Panel: Biometria como acelerador da Identidade Digital segura | Powered by SIBS Multicert
Resultados do Observatório Europeu para Edge na Década Digital by IDC
Enhancing OT Security with AI: A Modern Approach by Nozomi Networks
Scalable Architectures in the Digital Age by IP Telecom
A Importância de NAC em Cloud by Extreme Networks
Digital Leader Panel: Desvendando o Potencial da IA e dos Dados para Impulsionar o Valor e o Conhecimento do Cliente | Powered by Timestamp
Transforming regulatory compliance: the role of automation and AI in next-gen e-governement by Sovos
Automatização de despesas corporativas: como o poder dos dados aumenta a produtividade by Tickelia
AI powered Mobile Private Networks by Vodafone
Digital Leader Panel: Cultura: como atacar o elo mais fraco da inovação digital? | Powered by Devoteam
AI, GenAI, and Analytics: It’s all about being data-ready by IDC
The future of business is robotic and agentic by UiPath
Unlocking the Neural Network of Your Business: The Power of Celonis Process Intelligence Graph by Celonis
Vector Search: Powering the next generation of Applications by MongoDB
Digital Leader Panel: O Futuro da Inteligência Artificial: Desafios e Oportunidades | Powered by NOS
Security in an era of AI Everywhere by IDC
The Future of Trust. Managing Risk in Your Supply Chain by Risk Recon(Mastercard)
How AI could help to achieve certifications like NISv2 or DORA? by DigitalSkills
Digital Leader Panel: Diretiva NIS2:Navegar pelos Novos Desafios da Ciber Resiliência na Europa
AI for the modern workplace by IDC
THE RISE OF NO-CODE: Harnessing AI for Streamlined Operations and Growth by Creatio & imDigital
GovWise
Marketing e Comunicação Potenciados por IA: Soluções Práticas com ROI Comprovado by E-Goi
Digital Leader Panel: Observabilidade Integrada: A Chave para a Transformação Digital Eficaz | Powered by Dynatrace
Accelerating Innovation through App-Centric Engineering in the AI age Part II By IDC
Elevating Innovation: a Cloud Blueprint for Smart Compliance and Cybersecurity by Claranet
Customer Sustainability Journey by Logicalis
O futuro da inovação humanizada by Minsait
Digital Leader Panel: Inteligência Artificial – casos reais, desafios e soluções | Powered by AdvanceWorks
Transformação digital: descubra como a IA generativa potencia as soluções da Gestão de Serviços by EasyVista
How is Artificial Intelligence powering Identity and Access Management by Ping Identity & Accenture
Como ajudar as organizações estratégicas a serem mais resilientes: sistemas com capacidade para se reestruturar em caso de ciberataques by Konica Minolta
A trágica vida de um doomer by Luís Pedro Nunes
Navigating the Future: Responsible AI for Sustainable Impact
Multicloud & AI Everything, Everywhere by Oracle
Impactful AI: How Google Cloud is Shaping the Future by Google Cloud
Shaping the future: Low-code and Gen AI - better together by OutSystems
IA + AI = Revolution by Emergn
Artificial intelligence today by Microsoft
Strategic AI Governance: the path to risk-managed AI by IDC
AgentForce: A Revolução da Inteligência Artificial no Atendimento ao Cliente by Salesforce
Application Security – Shift Left, Secure Right by CrowdStrike
AI isn't the solution to all our problems by InnoWave
Digital Leader Panel: Empowering Tomorrow: AI-Driven Platform by Cisco | Powered by Cisco
Operações Ofensivas no Ciberespaço: Execução de um Ataque em Tempo Real by Cybers3c
Conclusões do evento e introdução ao Programa Cujo Nome Estamos Legalmente Impedidos de Dizer | Powered by .PT
Speakers
Sérgio Silva
CEO, Cybers3c
Luisa Ribeiro Lopes
Presidente do .PT
Ricardo Araújo Pereira
Programa Cujo Nome Estamos Legalmente Impedidos de Dizer
João Miguel Tavares
Programa Cujo Nome Estamos Legalmente Impedidos de Dizer
Pedro Mexia
Programa Cujo Nome Estamos Legalmente Impedidos de Dizer
Carlos Vaz Marques
Programa Cujo Nome Estamos Legalmente Impedidos de Dizer
Gabriel Coimbra
Group Vice President and Country Manager, IDC
Philip Carter
Group Vice President, Worldwide Thought Leadership Research, IDC
Tiago Barroso
CEO, NTT DATA
Gil Azevedo
Diretor Executivo da Unicorn Factory Lisboa
Pedro Santa Clara
Professor e empreendedor na área da educação
Eric Martorell
HPE Ezmeral Software Sales Director – UKI & MEA, LATAM, South Europe
Pedro Coelho
Managing Director at HP Portugal
Jesús Díaz Barrero
Director Systems Engineering Southern Europe, Palo Alto Networks
Thierry Chamayou
VP CLOUD & SERVICE PROVIDERS SEGMENT EUROPE AND APAC Schneider Electric
Ana Rosado
Partner, askblue
Ewa Zborowska
Research Director, IDC
Bruno Horta Soares
Executive Senior Advisor, IDC
Luis Fernandes
Senior Research Manager, Infrastructure, IDC Europe
Jennifer Thomson
Associate Vice President, Services, AccAD and Cloud, European Region, IDC
Christiaan Van Der Valk
General Manager, Indirect Tax Technology & VP Regulatory Sovos
Paulo Vendeirinho
Vice President Global Sales, Operations and Partners & Alliances, Decskill
David Antunes
Solutions Account Manager, Fortinet
Adriel Regueira Suárez
Senior Sales Engineer at Nozomi Networks
Rui de Brito
Business Development Manager, Tickelia em Portugal
Bernardo Costa
Deputy Finance Director na Lusíadas Saúde
Rodolfo Pereira
Enterprise Solutions Director, Noesis
Luis Martins
VP Portugal, Cipher
Filipe Frasquilho
Diretor do Departamento de Serviços TI, IP Telecom